Grant & Funding Program Strategy
Turn case-by-case grants into a scored destination investment program your board can defend line by line.
- Starting at
- $15,500
- Typical length
- 8 to 9 weeks
- Your team’s time
- Strategy and build, handed off
How it runs
Discover & audit
a stakeholder survey and a review of past awards and their returns.
Design
categories, rubric and KPI model, shaped in a workshop with your team.
Build & equip
application, scoring tools, playbook and rollout plan.
Most funding programs grew one decision at a time. A one-day festival and a year-round museum fill out the same application, “grant” reads to the board like a donation, and nobody can say what the money returned. One accusation of playing favorites and the whole program loses credibility.
One unified investment program with clear categories, eligibility guardrails, a scoring rubric and KPIs for every recipient. You get to say yes with confidence and no without calling a committee meeting.
Can include an event attraction toolkit or a destination ambassador program.
Every funding decision becomes defensible. When someone asks who got funded and why, there’s a straight answer backed by criteria — not a gut call waiting to be challenged.
Built for destinations feeling the scrutiny most — where a meaningful share of the annual budget goes unspent and the awarding process can’t be defended.
DMOs whose boards want KPIs, programs under public scrutiny, and destinations that leave part of the funding budget unspent each year.
Questions we get
The whole program is built around them. Every category carries required metrics, and the scoring model reports back to the board in their language.
Ongoing program administration by our team, or a lightweight digital intake and reporting tool once the program is running.